Close[ESC]GAMING1
Great goals go hand in hand with a strong brand identity. I helped Gaming1 rethink its brand system to support its international expansion.
Throughout my journey at Gaming1, I orchestrated a diverse range of projects, from foundational branding and graphic guidelines to dynamic logo animations. The visuals presented here showcase a fusion of core brand identity and immersive 3D environments. This holistic approach allowed me to expand the Gaming1 universe, translating flat design into rich, three-dimensional spaces that deepen the brand's narrative and visual impact.
We needed a system that felt engineered with passion and creativity, over the top. Jerome brought that structural rigor, technique and amazing creativity we were missing.
As the name implies, Gaming1 extended far beyond marketing and branding; it was about the craft of bespoke game development. Over my final three years with the company, I stepped into a leadership role, mentoring junior profiles and overseeing their growth. I was responsible for ensuring that every project maintained strict adherence to brand guidelines and that creative briefs were executed with absolute precision.